The flagship site for the country's only museum dedicated to the art, history, technique, and technology of the moving image in all its forms. It's our third major project with them since 2008.
Museum of the Moving Image
The mission of the Museum of the Moving Image is to advance the public understanding and appreciation of the art, history, technique, and technology of film, television, and digital media. They use their website as a major tool to promote exhibitions, panel discussions, educational programs, as well as publishing an online magazine devoted to film, television, and digital media in all of its forms. The goal was to find an easy to use solution that would allow them to curate, manage and update this vast amount of information.
During our discovery phase, we were able to architect out the technical and administrative requirements, and subsequently were able to deliver a dynamic, fully customized CMS platform. As a result, the Museum of the Moving Image is now able to easily manage and promote not only the hundreds of film-related events around NYC each week, but their own exhibitions, educational panels and online public discussion series.
Our goal was to empower the Museum of the Moving Image administrative staff with the ability to focus on the user experience without ever having to worry about adding to their workload. Their customized CMS platform gives them the freedom and flexibility to concentrate on the important facets which drive their ROI metrics: content, education, sponsorship and special events.